We know that the positive experiences we have at a young age shape habits for life - which is why it's so key to help young children enjoy getting active daily. Running is the simplest, most natural exercise you can do, it's fun and social, and it helps to teach the basics of a healthy lifestyle. As childhoods become more sedentary than ever, we're proud that the GO Run for Fun and The Daily Mile initiatives have helped over 4 million children get up and running since 2012 - and are inspiring their families, too.

Jim Ratcliffe, Founder and Chairman of INEOS

The Daily Mile has already proved a great success for the schools that are taking part with a hugely positive impact on children’s health and wellbeing. ITV wants to use the power of TV and the reach of our programming to change attitudes and behaviours towards living more healthily. We are aiming to get the whole country engaged with this initiative and every UK primary school taking part.

Carolyn McCall, Chief Executive of ITV